Hail this hot-pink cab in London and your ride will be free – London Business News | Londonlovesbusiness.com

On Thursday, 19 December, Carmoola, the digital car finance company, is sending a bright pink, electric cab – driven by experienced London cabbie and ‘The Knowledge of London’ examiner, Nicola Owen – out onto the streets to spread holiday cheer.

The eye-catching #CarmoolaCabbie will be picking up passengers around central London’s most popular shopping and dining hotspots to offer fare-free rides for one day only. There’ll also be a few festive surprises for passengers, including a chance to win up to £15,000 towards a new car.

Whether you’re rushing to grab a last-minute Christmas gift, or heading to a holiday celebration or work do, the #CarmoolaCabbie is here to make your journey a whole lot easier. From Oxford Street to Covent Garden and beyond, Nicola will be cruising the city with her one-of-a-kind cab, ready to pick up weary shoppers and cheerful revelers alike.

Aidan Rushby, founder and CEO of Carmoola, said, “We’re all about making life easier for people by helping them get from A to B without the stress.

“The #CarmoolaCabbie is our way of bringing that to life during the busiest time of the year for the high street.

“Christmas in London is magical but can also be hectic, so we’re providing a little holiday relief for eagle-eyed shoppers.”

Spot the pink cab and share your ride

The #CarmoolaCabbie will be making its way through central London’s bustling streets, from the iconic lights of Regent Street to the seasonal markets at Southbank. Keep an eye out for the vibrant pink cab and hail Nicola to enjoy a complimentary yuletide ride this Thursday, 19 December.

Passengers are also encouraged to share their experiences on social media using the hashtag #CarmoolaCabbie, and tagging @carmoolaapp on Instagram for a chance to win exclusive Carmoola goodies.