Lidl to open three stores in London in time for Christmas – London Business News | Londonlovesbusiness.com

Lidl is set to open three stores across the capital on Thursday 12 December, just in time for Londoners to grab their Lidl festive favourites.

Two new stores will open in Forest Gate and Caterham, whilst its site in Dagenham will reopen following a full refurbishment and extension.

These follow the opening of its brand-new Hoxton store in the heart of East London earlier this month. Collectively, these openings are bringing over a hundred new jobs to the capital, where Lidl was last year named the third largest supermarket.

Outside of London, Lidl’s national expansion is full steam ahead, with four new stores opening today in Shinfield, Bovey Tracey, Downham Market, and Stirchley. Alongside these, a new store in Connah’s Quay has replaced the old Lidl in the town, whilst its site in Chessington has reopened following a full refurbishment and extension.

As stores open across the country, Lidl has reported a surge in early demand for Christmas products. Sales of Deluxe British Pigs in Blankets are up by over 100% already, whilst over 5 million Favorina Mince Pies have already been sold so far this year.

Olu Johnson, Regional Property Director at Lidl GB, said, “Opening three stores in a single day in London is a true reflection of the remarkable progress we’re making in the capital as we celebrate our 30th anniversary in Great Britain.

“Becoming the third-largest supermarket in the city last year was a significant milestone, and we’re committed to building on that success by making our high-quality products at affordable prices accessible to even more Londoners. As demand continues to grow, we’re proud to help households stretch their budgets without compromising on quality—especially as we approach the festive season. We look forward to welcoming both loyal and new shoppers through our doors in the lead-up to the big day.”

Lidl’s growth is driven by strong performance, having been named the UK’s fastest-growing bricks-and-mortar supermarket consistently for over a year. Earlier this month, Lidl revealed that thanks to significant investments into infrastructure and upgrading stores, which have contributed to improved product freshness and an enhanced store experience, it secured 326,000 additional shoppers in the last financial year, more than any other supermarket.

During the same period, customers made 35 million more trips to Lidl, switching half a billion pounds of spend to the discounter – the highest growth in the UK grocery sector.