London business leaders to brave the elements for vulnerable children – London Post

Business leaders and their teams will join a national sleepout at Paternoster Square in London this Friday (4 October) to raise money for leading charity Action for Children.

Now in its 27th year, ‘Boycott your Bed’ – formerly known as Byte Night – sees corporate teams from London and other locations across UK coming together to raise money by spending the night sleeping outside with only a sleeping mat and bag to protect them from the elements. Corporate teams supporting this year’s event include Lenovo, Microsoft, Dell, Civica, Sky, Accenture, Harvey Nash, Salesforce, Burberry, Triad Group Plc and many more.

With almost a third (32%) of London children living in poverty1, funds raised by the annual event – £13.9 million to date – go to making a significant difference to vulnerable children across the city and the rest of the UK. The event helps make sure they have what they need for a safe and happy childhood – like warm clothes, hot meals and a proper bed, as well as mental health support and protection from neglect and abuse.

Lenovo returns as National Supporting Partner for a second year, with events taking place in London, Leeds, Glasgow, Cardiff and Belfast. Events will be taking place at the following locations:

London: Paternoster Square
Leeds: Millennium Square
Belfast: Stormont Pavilion
Cardiff: Headlands School
Glasgow: Barclays Campus

Ellie McLeod, Assistant Director High Value Fundraising at Action for Children said: “Tonight, too many children will go to bed hungry or struggle to sleep in a cold, damp house, and start the next day without a warm coat or shoes that fit.

“Boycott your Bed is an opportunity for businesses to bring colleagues together and take on the challenge of sleeping out all while raising vital funds for vulnerable children and families across the UK.”

Philip Oldham, Marketing Director, Lenovo UK & Ireland, said: “Lenovo is proud to continue the national sponsorship of Boycott your Bed. We are firm believers in ensuring that all young people can achieve their full potential, and
Lenovo’s employees are on board in supporting this great charity across the country.”

There is still time to register for Boycott your Bed. For more information, please visit: boycottyourbed.co.uk.

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